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	<title>Three Turtle Marketing &#187; turtles</title>
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	<description>Marketing lessons from three turtles</description>
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		<title>Stupid Marketing Can Kill Your Business</title>
		<link>http://www.threeturtlemarketing.com/lessons/stupid-marketing-can-kill-your-business/</link>
		<comments>http://www.threeturtlemarketing.com/lessons/stupid-marketing-can-kill-your-business/#comments</comments>
		<pubDate>Sat, 11 Sep 2010 13:57:58 +0000</pubDate>
		<dc:creator>Gizzard</dc:creator>
				<category><![CDATA[lessons]]></category>
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		<category><![CDATA[dad]]></category>
		<category><![CDATA[get referrals fast]]></category>
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		<description><![CDATA[Let me introduce myself, I am Gizzard another of the turtles and I have taken over the posting here with the demise of Gizmo. This morning I was here listening to the Turtle Dad saying not so nice things about stupid people. (Sorry some of the words can&#8217;t be repeated here.) The reason was quite [...]]]></description>
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<p>Let me introduce myself, I am Gizzard another of the turtles and I have taken over the posting here with the demise of Gizmo. This morning I was here listening to the Turtle Dad saying not so nice things about stupid people. (Sorry some of the words can&#8217;t be repeated here.)</p>
<p>The reason was quite simple. He got more than one email talking about a new product. Each had a statement about how the product was making 10 sales a minute for the last 24 hours.</p>
<p>Now that did not set him off until he clicked through to see the product. The first thing he saw was only 250 available.</p>
<p>Turtles are not the smartest creatures and math is definitely not one of my best subjects but there does seem to be a disconnect there.</p>
<p>Now last I checked there were 60 minutes in an hour. I remember that 10 times anything you can add a zero to the end. So 60 minutes times 10 per minute is 600.</p>
<p>Now I know why he was saying all those bad things about stupid people. I also saw him hit the unsubscribe button from the people who sent him this crap.</p>
<p>Now if a turtle (who is not the sharpest knife in the drawer) can easily see the disconnect why can&#8217;t the person sending the email.</p>
<p>I don&#8217;t know if the product is any good or not but I do know that the Dad isn&#8217;t about to find out when there is that type of disconnect.</p>
<p>So I guess I have learned that avoiding that kind of disconnect is important. Guess that is why The Dad and his partner spend so much time teaching people how to avoid that type of thing with their <a href="http://getreferralsfast.com/?rid=5" target="_blank">Get Referrals Fast</a> seminars each week.</p>
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		<title>In Memoriam of Gizmo</title>
		<link>http://www.threeturtlemarketing.com/uncategorized/in-memoriam-of-gizmo/</link>
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		<pubDate>Mon, 06 Sep 2010 13:28:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<description><![CDATA[Unfortunately I woke up this am to find Gizmo had passed away during the night. All of the turtles were fine last night and the others are normal. I am unsure what happened but rest in peace Gizmo. Gizzard will be stepping up to continue the blogging for the turtles. The Turtle Dad Social Bookmarking [...]]]></description>
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<p align="center"><img alt="gizmo" src="http://threeturtlemarketing.com/images/gizmo.jpg" /></p>
<p>Unfortunately I woke up this am to find Gizmo had passed away during the night. All of the turtles were fine last night and the others are normal.</p>
<p>I am unsure what happened but rest in peace Gizmo.</p>
<p>Gizzard will be stepping up to continue the blogging for the turtles.</p>
<p>The Turtle Dad</p>
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		<title>What can you learn from 3 turtles</title>
		<link>http://www.threeturtlemarketing.com/uncategorized/what-can-you-learn-from-3-turtles/</link>
		<comments>http://www.threeturtlemarketing.com/uncategorized/what-can-you-learn-from-3-turtles/#comments</comments>
		<pubDate>Wed, 20 Aug 2008 18:05:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<description><![CDATA[This was previously published at Mike Paetzold recommends but I wanted to pull all of the turtle tales to one place. Enjoy. Let me tell you a tale about 3 small cute little turtles. They are named Gizzy, Gizmo and Gizzard. The picture to the left is Gizzard the last addition. For Mother&#8217;s Day, Maude, [...]]]></description>
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<p><strong><em>This was previously published at Mike Paetzold recommends but I wanted to pull all of the turtle tales to one place. Enjoy.</em></strong></p>
<p><img src="http://mikepaetzold.com/wp-content/uploads/imga0323.jpg" alt="IMGA0323" width="225" height="126" align="left" />Let me tell you a tale about 3 small cute little turtles. They are named Gizzy, Gizmo and Gizzard. The picture to the left is Gizzard the last addition.</p>
<p>For Mother&#8217;s Day, Maude, my better half (and I would be dead if I said it any other way <img src='http://www.threeturtlemarketing.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' />  wanted a turtle. She had seen these cute little turtles at a local pet shop.</p>
<p><img src="http://mikepaetzold.com/wp-content/uploads/imga0321.jpg" alt="IMGA0321" width="225" height="126" align="right" />Being the softy and peace loving person I am we went to the store and came home with 2, Gizzy and Gizmo. You need a home so we bought them one of those cut little bowls (it even had a palm tree) and a jar of food.</p>
<p>This was going to be easy and watching them could be fun. After all how hard can it be to feed and care for two little turtles.</p>
<p>We had not done any research on turtles before we made the commitment. We quickly learned that it wasn&#8217;t really all that easy. Now that we had turtles we figured we should learn a bit more. Big surprise.</p>
<p>These weren&#8217;t just turtles but red ear slider turtles (Trachemys scripta elegans) <em>and you think some of the marketing language is tough</em> <img src='http://www.threeturtlemarketing.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' />  These cute little turtles will grow to about 10 inches across eventually. First surprise.</p>
<blockquote><p><strong>First Lesson</strong> &#8211; Do a bit of research first before jumping into a business model. You will still have surprises but they hopefully won&#8217;t be as big.</p></blockquote>
<p>Now we got a used aquarium, went out and bought a ramp for them to get out of the water and figured now we are set.</p>
<p>Then came surprise #2. Turtles are extremely dirty creatures. They can cloud a clean aquarium with a standard pump in about a day and a half so you can&#8217;t see the other side. Hmmm. Back to researching in more depth.</p>
<blockquote><p><strong>Second Lesson</strong> -Even research won&#8217;t stop all the surprises. Be prepared to add more investment into your business that you were not expecting.</p></blockquote>
<p>Out to the pet store and get a second filter made for turtles and a 10 gallon tank. Problem solved. Until 4 days later when the water was cloudy again.</p>
<p><img src="http://mikepaetzold.com/wp-content/uploads/imga0322.jpg" alt="IMGA0322" width="225" height="126" align="left" />Now with 3 filters running, a cleaning maintenance schedule set and a separate feeding tank we are hoping to have a clean tank to watch the cute turtles do their thing.</p>
<p>Will it work? Don&#8217;t know for sure but each step has improved the process and we now have a much better idea of not only what we are doing but what we will need in the future.</p>
<p>After finding other turtle owners and seeing the set up they have we know that we have to prepare for. (Don&#8217;t be surprised if I run a new Turtle Home Sale in the future.)</p>
<p>Eventually this small $30 initial investment to get Maude her Mother&#8217;s Day gift will end up in over $500 and probably closer to $1000 of expense for the new home in the future. Not exactly what I signed on for when I paid the initial $30 <img src='http://www.threeturtlemarketing.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' />  (That does not count feeding or God forbid a vet trip. Just the gas to get to the closest turtle vet hurts forget the vet fee.)</p>
<p><strong>How does all this apply?</strong></p>
<p>You need to do research before you start something new.</p>
<p>Take action. Yes I probably would not have bought the turtles if I had researched them properly. I have adapted and learned what was needed.</p>
<p>Be prepared for the unexpected. It will happen no matter how well you research. That is why action is the most important.</p>
<p>You won&#8217;t get it right the first time. Learn from it and continue to improve.</p>
<p>Are you taking action? Have you goofed it up the first time and adapted? (I do it all the time)</p>
<p>Leave a comment and let me know.</p>
<p>Mike Paetzold</p>
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