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Stop fighting for food and move to the back of the tank

By admin | January 5, 2009

Three Turtle Marketing

turtle 031Baby has stepped up and decided to help with the blog and show me things that the other big turtles have not. Yes she is probably only a tenth of the size of the others. Even the fish are a lot bigger than she is too.

Despite the size difference she has her own way of making sure she gets her share during the feeding frenzy that happens twice a day. Everybody gather near the front of the tank pushing and shoving to get the best position as the food comes in.

Baby realizes that she can’t compete there at her size and does not try to compete with the others. Everyone else is pushing and shoving and disperse the food all over the place.

As everyone else is fighting in the front with each other Baby sits back and chows down on the food that has been dispersed to the back while everyone else is still fighting up front.

Now if Baby tried to fight up front and compete with all the bigger beings in the tank she would be a very hungry little turtle. Instead by sitting back and working on the edges she becomes quite well fed.

This is the part that reminds me of an internet business. Too many people are trying to compete in the hyper competitive markets and missing the chance to stay on the fringe and just chow down without fighting tooth and nail.

This is why the people that are starting out and do well are those that work “in the back of the tank”. Yes working in the niches are the best place to get started. The key is to find a profitable niche and work there and not try to compete where you will get stepped on or pushed to the side.

That is one of the reasons that I like Finding Profitable Niches. This allows you to find the places in the back of the tank where you can be well fed without fighting with the big ones.

The Turtle Dad


Technorati Tags: find niche, find profitable niche, niche, niche marketing

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Topics: lessons | 5 Comments »

5 Responses to “Stop fighting for food and move to the back of the tank”

  1. Fred Lotgering Says:
    January 5th, 2009 at 1:32 pm

    Mike,

    That is a smart little turtle.

    With all the new marketers starting business in 2009 it is indeed smart to look for a good niche. Then combining it with affilate marketing and you have a profitable business!

    Fred

    Fred Lotgering´s last blog post..Affiliate Marketing – 2009 Tactics

  2. Earl Netwal Says:
    January 5th, 2009 at 2:02 pm

    Mike you are right on about finding smaller niches, but make sure you warn people not to spend their time on niches that are too small to matter. I guess you did that by recommending “Finding Profitable Niches.”
    It’s a bit like Goldilocks, not to hot not too cold.

    Earl Netwal´s last blog post..Web pages: It’s the booths visual appeal to start

  3. Brett McEllhiney Says:
    January 5th, 2009 at 3:46 pm

    Great tip Mike,

    There is plenty of money to be made in the smaller niches not related to the huge Internet Marketing niche. Sometimes it’s just a matter of finding the right one(s).

    ‘Finding Profitable Niches’ is the perfect product for those needing some help finding those niches.

    Thanks, and keep those turtles coming up with these great ideas!

    Brett McEllhiney

    Brett McEllhiney´s last blog post..Top Writers Around the World Will Write Articles for You – Outsourcing

  4. Andre Arnett Says:
    January 5th, 2009 at 8:08 pm

    Baby should make all of us realize that we can not start out trying to compete with the big guys. We have to grow a bit before we want to take them on. You can get big even eating the tiny morsels because there are usually more of them.

    Andre Arnett´s last blog post..Let 2009 Be Your Year To Succeed

  5. Lonnie Minton Says:
    January 6th, 2009 at 6:26 pm

    Mike,

    Good comments. I need to get into a niche marketing.

    Hope that that your “key” will help me. Does it also add time? :)

    Lonnie

    Lonnie Minton´s last blog post..List Building Using Article Submission

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